With the regular updates of Google search algorithms, something new has been added from past few years. When Google update strikes, many websites have lost their good Google ranking and have faced the pitfall of their back linking tricks. This results in limiting the link building. Most of the companies have stopped creating the back links, however, this has also not benefitted them.
Now, entrepreneurs are anxious to know the correct form of performing link building. Here, we have collected some relevant and the quality information related to the link building that will help you in enhancing your search ranking. First of all, be clear that link building was and always be an essential ingredient for good SEO. However, the act of performing it matters.
Benefits of Link Building
- Increase visibility of your blog/ website in Google
- Helps in enhancing the website traffic.
- Provide authenticity to your domain
- Unlike Paid searches benefits of link building will pay your for long term
- It is a cost-effective method. You can promote your blog by paying almost nothing.
Latest SEO Link Building Trends for 2016
Quality Content Creation
Now, this is the eminent form of link building. Creating high-quality content delimits your efforts in link building. Either contact to hire a skilled writer or create an irresistible article and share on social media. If people love the article then they will like and share it. This is the free publicity and Google will recognize the behavior of readers. Total Time spends by a user on your article or blog will be analyzed and according to that, search ranking will be awarded.
Hence, if you want to rank well in the Google Search ranking then offer the quality than quantity. Never ever use copied content in any form as it may penalize your website.
Select Quality Keywords
While considering link building, the first and foremost process is to select the best set of keywords that you have to target. Keywords defines the product’s benefit and utility hence, select the most relevant set of keywords. Analyze your product and choose the keywords that have high search volume. Keywords plays a vital role in the process of link building. Link building requires a relevant anchor text that you can find out from your keywords. You can use Keyword Planner, Google’s tool to select the best keywords for your website.
Guest Blogging refers to posting the quality content on various blogging websites. Promote your web portal by posting good content on different good PR blog website. Content posted on quality and relevant websites provides the quality back link to your website. It also enhances the domain authority and page rank of your website. Google consider the quality backlinks to provide preference hence if you want to improve ranking then build quality links.
Start Your Own Blog
You can also start your own blog on different websites. People can easily create a blog on blogger.com or wordpress.com. You can create free blogs on these high PR websites and get “Do follow” backlinks, however, do not compromise with the quality of content. No matter you are doing guest blogging or creating your own blog, content quality is utmost necessary.
Also, read How to Create Quality Content
Regular Link Auditing
It is must to regularly audit your links and make sure disavow the bad links so that the credibility of your blog remains good. Elimination of the bad quality links is also necessary along with the building quality links. Hence, after building links, do not leave them, keep checking the response of that link.
To avail good content services, you can register with Contentmart.com- India’s 1st Marketplace. Thousands of Writers are associated with us.
Is the article helpful? Kindly, share your feedback in the below provided comment section.