You may manufacture the best goods or provide the best services in the world. You have the highest quality of content ready with you. It would be of no use unless your prospective customers know about the same.
Hence, there is a need for effective content marketing. In this cage of automation and the internet, you have access to various content marketing tools to help you in your endeavor. Naturally, BuzzSumo is the first name that comes to mind. In this age of competition, you need to be aware of the BuzzSumo Alternatives as well.
This article speaks about the top BuzzSumo Alternatives 2017. Prior to that, we shall look at BuzzSumo briefly and understand its features.
Everyone considers BuzzSumo to be the Big Daddy as far as content marketing and analytics is concerned. The greatest advantage of this tool is that it helps you keep an eye on your competitors. You get an idea about the activity of your peers. This tool enables you to figure out if they are doing well. In addition, it provides a list of the best social marketers and the most trending content for your keywords. This can enable you to write better blogs and catch hold of the pulse of your audience. The highlight of BuzzSumo is that the first five searches are free. Let us now look at the alternatives to BuzzSumo.
The Top Contenders to the Title of the Big Daddy:
Everyone knows that BuzzSumo is the best as far as content marketing is concerned. However, every website has its drawbacks. BuzzSumo has a couple of them as well. People can find the influencer search tools to be slightly superficial. Some might find it an expensive tool to use. Therefore, one should be aware of the alternatives. They might not be as effective as BuzzSumo is but each of the tools mentioned below is efficient in its own right.
If there is any tool that can come anywhere close to the Big
Daddy, it has to be Ahrefs. This tool covers every conceivable area of content marketing such as keyword planning, backlink profiles, and content research domain analytics. You need an excellent backlink base if you wish your content to rank on the first page of Google. This is Ahrefs’ strength area because it has an excellent backlink database and an impressive Site Explorer tool.
Content discovery and social monitoring on Ahrefs is easy. The Content Explorer facility is an excellent one. Ahrefs has its drawbacks as well. It is a bit difficult to consolidate with social media channels for publishing or sharing content. However, as far as analytics is concerned, Ahrefs is one of the best content search tools.
This tool matches BuzzSumo in its user friendliness. As the name suggests, this tool specializes in crawling millions of web pages daily. In doing so, it helps to organize the content as per the relevancy. Users can edit, filter, and share content with others using this content marketing tool.
When it comes to curating content, this tool is the most effective because it has an energy boosting option to help content marketers and others who curate content. Producing and sustaining brand awareness is easy with the help of this tool. Discovering information and distributing the same on the website is easy. One more attractive factor is that it is an inexpensive option when compared to BuzzSumo. This makes it one of the most effective BuzzSumo alternatives.
Along with BuzzSumo, HubSpot is a favorite among content marketers. Creating efficient landing pages, posting meaningful blogs is easy with this excellent content marketing tool. Customer support is a very important aspect of any content marketing tool. HubSpot has one of the best one to offer in this regard. Message scheduling is one of the strong points of HubSpot. Similarly, this tool is very efficient when it comes to social media analytics.
Social media does play a great role in marketing today. The spread of social media is tremendous. One can use social media effectively for exchanging information.
In recent times, EpicBeat has proved to be a worthy competitor to BuzzSumo. Curating content as well as performing social listening tasks is very easy using this tool. This helps to find influencers in your niche. You have interesting features in its interface. Using charts, graphs, and filters, one can arrange data easily.
The primary function of this tool is to curate content. The highlight of the tool is that it scours the web directly for the most appropriate content and shares it directly with your website. Integrating through social media platforms is easy. You have a 1-month free trial offer when you download this tool. However, it has an attractive pricing as compared to BuzzSumo making it one of the most attractive BuzzSumo alternatives 2017.
If user ratings have any value, Oktopost must rank at the top of the BuzzSumo alternatives. Social media managers and B2B marketers love this marketing tool a lot. In addition to the content discovery formats, it helps the users to connect to RSS feeds thereby tracking new sources of content.
The automation feature helps to streamline content sharing using the principles of scheduling posts on various social media platforms. This is a compatible tool in many ways as it can merge very easily with the existing CRMs as well as content marketing platforms like HubSpot, etc.
Filtering texts from blogs and feeds is very important from the content marketing point of view. Hence, you need an effective tool for searching third party content. Feedly fits the bill perfectly in this category.
Built on the RSS format, Feedly can do much more than share suggestions. Using over 200 application integrations, this tool can segregate the content into text and media while filtering out the advertisements. This makes content reading easy on this tool.
7. Sprout Social
The very name suggests that Sprout Social is a social media friendly tool all the way. Curating and sharing content over the social media channels is the prime responsibility of this tool. It has excellent reporting features and analytics. This tool has been the cornerstone of various social media campaigns.
This is one the few tools that has customer centric integrations. One must appreciate the customer friendly features a great deal as they are able to respond to messages directly from the dash board without having to switch accounts. The inbuilt monitoring feature is also an interesting one thereby making it one of the worthy alternatives to BuzzSumo.
The data-driven marketer can do well to depend on EpicTrack for his content sharing. Coming from the same stable as EpicBeat, this tool is one of the strongest BuzzSumo competitors. In fact, it is a more powerful analytical tool than BuzzSumo. It does a fantastic combination of content aggregation and sharing thereby helping you show specific ROI for each piece of shared content.
It has additional analytical features such as Sentimental Analysis and Mention Analytics. These features help you to gauge reader feedback. Hence, in many ways, it is one of the worthiest BuzzSumo alternatives.
9. Atomic Ally
What is the aim of content writing? One should be able to connect with the right kind of audience. Is it possible for us to know in advance the customer reactions so that we can plan the content accordingly? Atomic Ally can help you do that. The major objective of Atomic Ally is that it helps you to make a major impact on the audience.
The inbuilt editor can help tweak the content just a bit to suit the audience perfectly. There are ways by which you can make a choice by targeting your audience. You have the option of choosing from a range of options such as general, specialist, genius, etc. Using this tool, you can tweak your article accordingly to suit the intelligence level of your audience. Hence, this is one of the intelligent content search tools.
You can improve the written content greatly by effectively supplementing it with Infographics. Images can always speak better than words. Easel.ly allows you to create compelling images to go with your content. Creating Infographics and sharing them online is very easy using this content marketing tool.
You have access to thousands of templates with the drag and drop options to fill it up. In case you have your own template, this tool enables you to upload the same and still build excellent Infographics
Relying on only one tool is always a very risky proposition. It is always a great idea to have as many competitors as possible. We have just seen ten alternatives to BuzzSumo. There are many more such alternatives available on the internet.
There is extreme competition in this field as well. You need to be aware of the BuzzSumo alternatives 2017 and reduce the dependence on the Big Daddy. This can keep BuzzSumo on its toes at all times.