In recent times, the term marketing has evolved at a very rapid pace; especially for B2B marketers. This is true for the fact that B2B marketers have longer & complex sales cycles and higher stakes. This in return forces them to be wary yet have an aggressive approach towards their ability to lead the digital age. So to guide them towards a right path, here’s a pictorial guide (infographic) to digital marketing for our B2B strategists.
